THIS 2D ANIMATED SHORT WAS PART OF 3 PIECES MADE FOR THIS KNOWN BRAND IN PERU, FOR THIS THE CLIENT WANTED TO RECREATE PARTS OF THE CITY PRESERVING THE LOOK N' FEEL OF THE BUILDINGS AND OTHER DETAILS OF THE DAY TO DAY ENVIRONMENT OF THE POSIBLE COSTUMERS. going from a dirty look, with busy roads and full of smoke to an 'alternative world' after drinking the kola escocesa soda.
i have to admit this was the first time i did this type of animation, and although i don't think is the best it could be, i choose to show it proudly just for how incredibly helpful the process of making it was for me. with a project like this that involves illustration, character design, backgrounds and art design, sound design, character rigging, storyboarding, animation and editing i think i like the result.
after a process of writing the script along with the client We developed the design of main character using the brand colors but providing a sense of youth and doing it more appealing for the younger audience.
Some reference pictures provided for the client of some of the sets they wanted to show in the piece
this references were helpful to visually connect the audience with the city
